According to Social Media Today<\/a>, one billion people actively use Facebook each month. Twitter has over 500 million users, an astonishing 72 hours of video are uploaded to YouTube every minute and 62 percent of adults worldwide use social media.<\/p>\nSocial media has become a necessary tool to promote small business. Over 3.2 million Facebook users have “liked” the Small Business Saturday page and more that 213,000 Tweets were sent out in support of Small Business Saturday back in November, according to American Express. To get the most out of social media, businesses should be smart: diving into all platforms at once could be discouraging if quick results are met. For business professionals, LinkedIn is a great starting point. Mom-and-pop shops and boutiques will do well on Twitter, Facebook and Foursquare.<\/p>\n
Shop Locally All Year Long<\/h3>\n
Consumers shouldn’t show their support for small business only one day a year; to keep small businesses growing, people should show their support every day by shopping in your neighborhood. Take part in Farmer’s Markets, shop at that hipster-chic boutique down the road, buy your cleaning supplies from the all-natural shop around the corner.<\/p>\n","protected":false},"excerpt":{"rendered":"
Founded by American Express in 2010, Small Business Saturday is a day to help entrepreneurs get more exposure during the biggest holiday shopping weekends of the year: Black Friday weekend. There are approximately 23 million small businesses in America, which account for 54 percent of all U.S. sales, according to the Small Business Administration. Throughout […]<\/p>\n","protected":false},"author":1,"featured_media":1460,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1459","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-careerdev"],"_links":{"self":[{"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/posts\/1459","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/comments?post=1459"}],"version-history":[{"count":3,"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/posts\/1459\/revisions"}],"predecessor-version":[{"id":1916,"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/posts\/1459\/revisions\/1916"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/media\/1460"}],"wp:attachment":[{"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/media?parent=1459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/categories?post=1459"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/careertipster.com\/wp-json\/wp\/v2\/tags?post=1459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}