If you Make it Easier, it is More Likely Employers will Notice You<\/strong>
\nConsider your goal when you submit a resume to an employer.\u00a0 You want the employer to contact you for an interview.\u00a0 Consider the goal in the interview which is to gain an offer to continue in the hiring process until you are offered the job.\u00a0 A basic, common sense premise everyone can agree upon is that the easier you make it for the employer to understand how you suit their needs better than anyone else, the more likely the employer will agree with your argument that you are the best candidate.\u00a0 If you can agree on that, then imagine how much easier you make it for an employer to learn about the value you offer if they can search you on the internet and find the information you want them to see.\u00a0 Better yet, imagine how easier you make it for employers to know your value if they don\u2019t have to search for you but somehow, they stumble upon you.\u00a0<\/p>\n

Egovertising<\/strong>
\nThe best way to get noticed is to find your audience and stand directly in front of them.\u00a0 Essentially, imagine the employer audience whose attention you want is traffic \u2013 what I\u2019m saying is stand in front of them; go find them!\u00a0 Taking control of your digital footprint (your brand) is one step, but once you\u2019ve developed your brand, who do you want to see it and how do you get them to see it?\u00a0 Some have called the concept of the reverse job search egovertising \u2013 advertising your ego.\u00a0 Call it what you want, but getting noticed simply means you are excellent at self marketing and promotion which is essentially what every job seeker is doing when they want a job.\u00a0 Check out these innovative and inspiring self marketing tactics:
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