Getting a Job just got Harder
If you thought it was already difficult to get a job, beware of the new background check!  So many barriers to gaining employment already exist including criminal background checks, drug screens, personality tests, skills assessments, and credit checks but make way for a new type of background check….your digital footprint!  Also known as your online presence, your online brand, or your reputation graph, employers have been screening candidates’ online profiles to gain a much more intimate understanding of who they may hire.  However, now there is a company dedicated to collecting this stuff and keeping it in a file for 7 years!

A New Industry is Spawned
In a recent Forbes article, it was announced that the Federal Trade Commission gave approval to a new background check company called Social Intelligence that screens job applicants based on their Internet photos and postings.  It appears that an entire new industry has been spawned with Social Intelligence leading the way.  Although it is well-known employers have been Googling prospective job candidates for a while and perusing their social media profiles, this is yet another indicator that job seekers need to get used to this growing trend.

What Does This Mean for Job Seekers?
Social Intelligence has set a precedent that social media screening should be a standard practice and it looks as if that will be the trend in the future.  With that being said, it is more important than ever that job seekers clean up their online image.  There are too many job seekers online who have made the mistake of thinking that their online pictures, comments, tweets, and videos can only be seen by their friends.  Not only are those people wrong, but now there is a company digging for that stuff and beware of what they find!

Do you think it is right for companies to use your online images and comments as a screening mechanism for a job?  Leave your comments and tell us what you think.